FREQUENTLY ASKED QUESTIONS
Questions we hear most about AI visibility.
What is GEO?
GEO strengthens the content, entity and authority signals that help AI systems find, understand and cite a brand. It turns specialist knowledge into clear, consistent information designed to improve AI visibility.
How is GEO different from SEO?
SEO and AI-answer visibility overlap. Technical accessibility, useful content, links and other authority signals can all contribute. Each platform selects and presents sources differently, so we evaluate mentions and citations directly.
Which AI platforms do you optimise for?
We focus on the platforms your buyers actually use — ChatGPT and Google AI. The exact mix is set during your audit, based on where your category's questions are being asked.
How do you measure AI visibility?
We baseline how each platform currently describes — or omits — your brand, then track changes over time: whether you're mentioned, how accurately, and whether you're cited as a source. Your audit establishes the starting point.
How long until we see results?
It depends on your starting position and how much foundational structure and content already exists. We give you a realistic timeline for your specific brand after the initial audit, rather than a generic promise.
Is this relevant in KSA yet?
Yes. According to CST’s Saudi Internet Report 2025, 45.2% of internet users in the Kingdom use AI tools, and 80.8% of AI-tool users use them for information search.
Can you guarantee rankings or AI citations?
No. AI platforms decide what to mention and cite, and no provider controls that. What we commit to is an agreed scope, documented changes and measured progress against a baseline.
What does the free scan cover?
A bounded sample, not a full audit: a crawl of your public website for technical access, page structure and content signals, plus sample questions in Arabic and English on ChatGPT and Google. You give us your website, a target city and up to three services or products. No email or payment is needed to read the report.
Do we have to change our website?
Not to run the scan. It reads your public site as it is. After the audit, any changes come with a reason and are agreed in scope, and you can make them yourselves or have us deliver them.
Do you test in Arabic as well as English?
Yes. You choose English, Arabic or both when you run the scan, and you can add your Arabic business name and service terms so Arabic answers are recognised accurately.